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Toys

Playing with toys is the first opportunity a child has to explore and interact with the world on their own terms. To children, toys are more than just objects: they are companions, teachers, and super heroes that help guide them through a big and sometimes confusing world. They assist the physical, cognitive and emotional development that prepares children for adulthood. The Creativity Institute divides toys into four categories: 

Toys for physical or muscle development such as wagons, bikes, boxes, puzzles, blocks, brooms, and shovels. 

Toys for sensory (touch, sight, sound, taste, smell) development such as water toys, musical instruments, bubbles, play dough, and sand toys. 

Toys for make-believe and social development such as dolls, dress-up clothes, cars, trucks, games, and books. 

Toys for creative and intellectual development such as clay, crayons, paints, books, paper, and scissors. At Billie & Roo we believe the best toys are ones that engage a child’s senses, spark their imaginations, and encourage them to interact with others. We love toys!

Jellycat

Creating original and innovative soft toys in London since 1999, Jellycat continues to combine luxurious fabrics with designs that are sometimes quirky, sometime cute but always with a little something different that makes them stand out from the crowd! The name Jellycat was dreamt up by a child who loved jellies and cats and giggled at the thought of the two together. The silliness of the name was a great reflection of the design and so it stuck!

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